1.0BIP - Bureau for Intellectual Property Curaçaohttps://www.bip.cw/nl/rich600338<blockquote class="wp-embedded-content" data-secret="VJBmvLS8k6"><a href="https://www.bip.cw/nl/ssme/valuation-of-ip-assets/">Valuation of IP Assets</a></blockquote><iframe sandbox="allow-scripts" security="restricted" src="https://www.bip.cw/nl/ssme/valuation-of-ip-assets/embed/#?secret=VJBmvLS8k6" width="600" height="338" title="“Valuation of IP Assets” — BIP - Bureau for Intellectual Property Curaçao" data-secret="VJBmvLS8k6" frameborder="0" marginwidth="0" marginheight="0" scrolling="no" class="wp-embedded-content"></iframe><script type="text/javascript"> /* <![CDATA[ */ /*! This file is auto-generated */ !function(d,l){"use strict";l.querySelector&&d.addEventListener&&"undefined"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!/[^a-zA-Z0-9]/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret="'+t.secret+'"]'),o=l.querySelectorAll('blockquote[data-secret="'+t.secret+'"]'),c=new RegExp("^https?:$","i"),i=0;i<o.length;i++)o[i].style.display="none";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute("style"),"height"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):"link"===t.message&&(r=new URL(s.getAttribute("src")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener("message",d.wp.receiveEmbedMessage,!1),l.addEventListener("DOMContentLoaded",function(){for(var e,t,s=l.querySelectorAll("iframe.wp-embedded-content"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute("data-secret"))||(t=Math.random().toString(36).substring(2,12),e.src+="#?secret="+t,e.setAttribute("data-secret",t)),e.contentWindow.postMessage({message:"ready",secret:t},"*")},!1)))}(window,document); //# sourceURL=https://www.bip.cw/wp-includes/js/wp-embed.min.js /* ]]> */ </script> An intangible asset like brand recognition has its value in people remembering your company and then wanting to buy your products. Thanks to brand recognition, the consumer would most likely choose to buy your product instead of another whose brand is not as recognizable as yours. Consequently, calculating the value of the latter is imperative […]